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Boutique Style: Ivana Helsinki Concept Store Launch in Nolita section of NYC

February 24, 2012

Cult Finnish brand Ivana Helsinki opens the doors of its flagship US boutique, in the Nolita section of New York city.  The new boutique captures the unique aesthetic and style of the Ivana Helsinki brand, allowing customers to feel the vibe of Scandinavian serenity with an edge.

The store features an assortment of silk screened tees, soulful knits and colorful print dresses ranging from $179 – $498.  In addition to the Ivana Helsinki label, designer Paola Ivana Suhonen plans on featuring other Finnish and Scandinavian brands in the store, bringing the esteemed Nordic culture to the Nolita neighborhood.

Ivana Helsinki Boutique,  251 Elizabeth Street (between Prince & Houston), (646) 360-3802   Mon-­Fri 11-­7,  Sat 11- 6




Ivana Helsinki Store Front




Interior of Ivana Helsinki




Ivana Helsinki Store Interior
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